The biggest difference with this shampoo is it does have sulfate in it, so it is lighter weight and a little more drying. From the manufacturer Read more And there’s more: Powerful ingredients provide a shield against damage and strengthen hair’s natural defenses. Boosts shine and smoothness. Color Balance Purple Shampoo This unique color-correcting formula preserves cool platinum blondes and silver foxes by keeping nasty brassy tones at bay while safeguarding hair’s vibrancy. Paraben-free. Those sulfates lift the cuticle a little more which also means it tones a little more powerfully. This shampoo and conditioner is great for blonde hair. Controls static. *against combing breakage on damaged hair vs. a non-conditioner shampoo; when using Color Balance Purple Shampoo and Conditioner together. Description. One the other side you have the Joico Color Balance purple shampoo. Joico's color balance purple color-balancing shampoo gently cleanses while neutralizing yellow tones to maintain blonde/gray hair. Over 2X stronger hair*. The unique color-correcting formula preserves cool platinum blondes and silver foxes by keeping nasty brassy tones at bay while safeguarding hair s vibrancy. Perfect choice for blonde's, this unique color correcting formula preserves the cool tone in your hair and keeps brassiness at bay. Stay true to your color with Joico's color balance purple shampoo for long lasting, vibrant color while protecting your hair's natural health. Colour:Purple | Size:10.1 Ounce May the force be with you: Joico thinks their vibrant new shampoo deserves honorable mention for its ability to give the phrase serve and protect a whole new meaning.
2020 joico colour balance purple shampoo